I see brand building as a contact sport - you’ve got to dare to be different and make an emotional impact with your audience to succeed.

A bold “talkaboutable” brand packs a punch, and as a certified brand strategist, kickboxing instructor, and former roller derby competitor, I can land a punch with style.

I'm a strategic thinker who loves to help female industry disruptors uncover the potential in their brand so they can gain clarity and forge an intentional path to growing a meaningful and profitable business.

I'm Angela, your new branding BFF.

In over 20 years in the creative sphere, I saw a recurring need to create more than just “pretty things” to help my clients succeed, and was fuelled by the desire to connect what I saw to be the missing dots between business objectives and creative outputs.

Having a clear plan for your brand does that by merging business goals, strategy, design, and marketing to connect to your dream client and drive your business forward.

build my knockout brand

A look into my life outside of business hours.

Behind the scenes

Hint: Click on the photos.

This is Gizmo, you'll get to meet him sooner or later on one of our Zoom calls.

My boss

My roller derby persona, Angi Septic packs 31 ml of lethal roller derby pain.

My alter ego

I've practiced muay thai for over 20 years and I now enjoy sharing my love of the sport through teaching!

My soul sport

This is Kai, he's 5, loves dinosaurs and is curious to the bone.

My lil' dude

This is my man Chris. He's spontaneous, I'm systematic. We're a perfect pair like jack & coke!

My main squeeze

I am a problem solver who always stays curious.


I am comfortable with being uncomfortable. Because I know what got you here won’t get you there.


I know that every business has a personality, a soul, a northstar. I help you find it and let it guide you.


I want to live in a world where more people make a living doing what they love.


I care deeply about the plans you have for your business. I relentlessly believe in my clients’ success.


I am your partner, I'm there for the messy middle, not just the beginning.


I believe the best way to sell is to not sell, but rather to serve.


I believe that we can all get what we want by giving others what they want.


I know for sure that the first step to getting what you want is getting rid of what you don’t want.


I loathe being told it can’t be done.


I loathe being told it can’t be done.

my bold manifesto

Want more? My best stuff is on the blog. Come check it out!

branding brain food

take me to the blog